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What is TECHEA Leadhub?

TECHEA Leadhub is a lead distribution platform for the financial sector. Publishers submit customer applications and TECHEA distributes them in real time to matching advertisers.

How it works

1

Publisher submits a lead

Send a POST /lead with the customer’s data, product details and consents.
2

TECHEA distributes the lead

TECHEA validates eligibility, checks for duplicates and matches the lead against active advertisers in real time.
3

Publisher receives the response

The response is synchronous — accepted with a redirect_url to send the customer to, or rejected with a reason.
4

Advertiser notifies a conversion

When the customer converts, the advertiser calls PATCH /lead/{lead_id}/status. TECHEA forwards the event to the publisher’s configured callback URL.

Key concepts

TermDescription
PublisherAffiliate or traffic source that submits leads
AdvertiserFinancial institution that receives and processes leads
LeadA customer application submitted by a publisher
lead_idUnique identifier assigned by TECHEA at submission time. Used to link advertiser events back to the original submission.
redirect_urlURL to redirect the customer to when a lead is accepted